When Should Your Make The Shift From Excel To CRM?

Microsoft Excel is the foundation on which many a businesses run. It can be a simple sheet to list out items, similar to a grocery list, or can actually be an interface for a video game! One very common use of Excel spreadsheets is lead capturing. While lead capturing used to happen manually, today there […]
How To Design UX For Increased App User Retention

We have been talking a lot about app releases lately. We recently penned two articles on marketing strategies you must follow before and after the release of your mobile app. What these marketing strategies do for your app is, skyrocket its visibility and consequently, downloads. However, what every seasoned entrepreneur, developer, or marketer is painfully […]
4 Direct Consequences of Incredible UX Design

In the industry today where interfaces are proliferating, UX design has a critical role to play. UX, as the name suggests, is ‘User Experience’. It is the journey traversed by an app, software, or website visitor, the emotions they feel, and the story they are told. A lot of entrepreneurs and engineers focus on UI, […]
Developing a New Website? Here’s 4 Reasons Why You Should Choose AngularJS

Websites today do more than just give information about your business. They are lead generators, income generators, and in case of e-commerce websites, they are online stores. The demand from websites has also increased in the past decade. Aesthetics was always important, but today, ease of use, UX, speed, structure, SEO, all have become factors […]
6 Strategies to Propel App Downloads

Apps are an integral part of any business, especially in present times when most people prefer to access things through their smartphones. Apps also offer an ease of communication with the clients and can be beneficial in generating leads through push messages with enticing offers. There are several advantages of having an app, but you […]
7 Marketing Strategies To Execute Before You Launch Your Mobile App [With Cheat Codes]

What we see with a lot of start-ups today is that they have a brilliant idea, they have the technical prowess to act on it (through us, of course), and they are firm with their vision for the product. But where they fail, is in the marketing aspect of the application. Marketing activities for your […]
Virtual CTOs: The Technical Prowess at a Fraction of the Cost

Putting Virtual CTOs into Perspective Virtual Machines are extremely popular in today’s tech industry because of the fact that you can pick and choose features that you need, and pay for only those features. You can upgrade or downgrade on the fly with zero to minimal downtime. They are reliable, cost efficient and high performing. […]
Billion Dollar Enterprise!

Can you imagine a single day going by, without you checkingyour Facebook notifications? Or sending your friends a funny Snap on Snapchat? Or laughing hysterically at a comedian on YouTube? It’s funny how we use these applications every day, without giving as much as a forethought to the fact that they were just ideas in […]